After the Black Google post, many folks said that I should redesign my site to make it more energy efficient. I did that, but took it one step farther by designing an energy efficient palette too. Starting with the EnergyStar wattage ratings for different colors, Jon Doucette of Jonathan Design came up with the six colors at top. On average, this palette uses only about 3 or 4 watts more than a completely black screen. White is included as an accent color.
The hex codes are as follows:
#822007 (rusty red)
#b2bbc0 (blue grey)
#19472a (forest green)
What can you use it for? Any application that is displayed on a device that uses CRT, Plasma, or OLED technology. Any device where white costs money - handheld units, web sites, TV. Enjoy.